For this new post I have designed a Mead Drink Advert Poster. I was aiming at something for a magazine and etc.
The Ancient Greeks drank mead. Vikings were known to have indulged. In old Celtic and Germanic cultures, it was a hero’s drink, something sweet to gulp down gallantly after slaying foes. And there was Friar Tuck, famously.
But for 600 years or so it was cast aside in favour of beer, wine, and all other alcoholic beverages besides. In the last century, it had slipped away almost entirely, constrained to quiet monasteries and odd pocketed communities on rugged isles.
But mead is very much back on the bar. In the last few years it has gone mainstream and sales are up. English Heritage says it sells a bottle every ten minutes. Not bad for a simple ancient alcoholic drink of fermented honey and water.
Today, some suggest cult TV shows such as Game of Thrones spurred the resurgence. Out of flagons the heady beverage is swilled. In Ridley Scott’s 2010 Robin Hood adaptation, Friar Tuck flogs his home brew to the merry men.
I don’t aim that high as Game of Thrones, but wanted to create something quite modern and contemporary.
The style of the advert is slightly different than the one I have create earlier. This time around I was aiming at something bit more somber.
The wooden figure at the background is quite traditional in some countries. The village folk did try to make their bee house more interesting by a wood cuts such as this one. I liked it very much and thought using it would make the can look more interesting.
In addition I am adding t-shirts featuring the image as used on the can.
For this post I have decided to design a can for sparkling fruit drink. What I had in mind was something with a flair of joke.
My idea and big mission to remove the boredom and stigma that surrounds soft drinks.
I am continuing with the look of the vintages snack I have designed earlier on and which you can see if you click HERE .
I wanted to use images of the fruit the drink has got a flavour off.
I had to bee testing the ideas as every element of the can plays a significant role in overall look of the packaging.
ere you can see my first attempt to do so. Prior to this work I have done some research into sparkling fruit drinks. I had in mind to use font which would complement the idea of tasty drink, but the used font here and the colour too is not working at all.
The drink name is too big and the red colour is disappearing in the background.
I now new I have to be using different font than I have used the vignette should be small too.
In this example I have used different type of vignette, but I don’t think it work well either.
Customer now know that he/she is getting sparkling drink and knows more about the weight.
I like the colour and the use of the gradient here, but the vignette is not really working here very well.
With this new example I have tried to play more with shape of the label as I wasn’t satisfied with look, because it seemed empty.
In my opinion also not harmonised together very well.
In case of the example on the left I added shape at the top of the can to help me highlight the Brand name as that is important and also the flavour of the drink, plus small information for the consumer that the drink is organic. In the previous exaples the big apple at the background was turned the wrong way around so in this case I have ammended the mistake and turning it the right way around. My consumer knows now and can distinguish the brand name with clean shape at the top.
In the last few cases I have played more with background image and overall look of the illustration.
I feel the image itself is interesting and important too as the shopper can see clearly that they are buying something with apple flavour.
I have decide to change few elements which is adding shadow to the apples and adding more of those I wanted to simplify it for the consumer. Also the flavour label is now white as I don’t like the black, it seems too hard to me.
The reason for playing with the background image is that I had to delete some parts to help the logo to stand out more.
The last example of my collection is a Strawberry flavour drink.
Which in my opinion is the best. I feel this is better executed.
I was trying to follow similiar pattern, but some of the procedures are different.
In the first case I wasn’t using gradient to add more colour.
In the ase on the right I have used gradient and the strawberries are partly hidden by it.
I prefer the first case, because it would be stand out on the supemarket shelf better.
For this post I have decide to continue with my packaging theme. I have the products, but I need to advertise them. I have created some mock-up adverts which would go into magazine or something similar.
Everything had been created using Adobe Photoshop.
After posting the advert I discovered I can still improve so I changed the paragraph to justify last left and also made the bottle bit darker.
Art is always work in progress and I see the design in a same way.
Now the real thing, the actual magazine.
Anthophila is scientific name for a bee.
The Honey bee is probably the best-known bee around, but
over 270 species of bee have been recorded in Great Britain. Honey bees
and bumblebees live socially, led by a queen and serviced by male
drones and female worker bees.
Solitary bees tend to be smaller and their family unit is made up of a single pair. Although lots of solitary bees can be found in one area, they operate alone. Bumblebees are distinguished by their large furry bodies and species include the black and-yellow striped Garden bumblebee and Red-tailed bumblebee. Solitary bees include mason bees, leaf-cutter bees and mining bees. The Wool-carder bee strips hair from plants to weave its nest, while the Red mason bee lives inside hollow plant stems and holes in wood.
Since 1900, the UK has lost 13 species of bee, and a further 35 are considered under threat of extinction. None are protected by law. Across Europe nearly 1 in 10 wild bee species face extinction.
The outlook for bees right now is quite bleak – and their drop in numbers is a sign of the plight of the natural world as a whole. Across society, we often undervalue nature and what it does for us. The truth is, if we want an economy that provides for everyone’s needs in the long term, we need to look after our natural environment. Our politicians need to understand the importance of protecting the natural world – and protecting bees as key players in it. We’re optimistic we can make a difference – see what you’ve already helped us achieve so far.
During the last few posts I have been exploring packaging. With this post the theme is the same, but it is not a food.
I have picked skin care products.
Lately I have done few post featuring honey and bees. With this post I am returning to the same theme. Everything you can see been created in Adobe Photoshop and Adobe Illustrator.
“Honey is the oldest skin-care ingredient and has been used extensively for both medical and skin-care purposes,” confirms Neil Sadick, MD, the very skin-serious founder of Sadick Dermatology in New York.
If you’ve got skin issues, honey’s a great go-to because it tackles many of the major ones: “It has antibacterial properties, anti-inflammatory properties, and it nurtures the skin. Honey’s particularly suitable for sensitive skin,” Dr. Sadick says.
You might not think of the thick, sweet stuff as a salve for breakouts, but honey’s antibacterial powers are so strong that it can help acne. “Honey has a very low pH, so a lot of bacterias cannot survive in honey,” says Carla Marina Marchese, the founder and beekeeper behind Red Bee Honey. “It’s about a 3.5 on average on the pH scale, and a lot of bacteria needs to thrive in closer to a 7 on the scale.”
This is another product from my healthy line products. I have first create a Bi-fold brochure/leaflet and than I thought why not add more products.
I have created few healthy bars packaging so this one is new one.
For honey bees to produce honey, they consume pollen and nectar from a
variety of flowers. Honey bees are attracted to gardens and fields that
offer a variety of flowering vegetation.
Pollen, a powdery dust-like substance, is produced by various
flowering plants. Pollen is one of the purest and richest natural foods,
containing all of the nutritional requirements of a honey bee: sugar,
carbohydrates, protein, enzymes, vitamins and minerals. Nectar is a
sweet fluid found in flowers. Honey bees collect nectar and convert it
The majority of honey bee larvae eat honey, but larvae that are chosen to become future queens will be fed with royal jelly. Royal jelly is a white secretion produced by young, female worker bees. It is comprised of pollen and chemicals from the glands of worker bees. Royal jelly contains dietary supplements, fertility stimulants and other medicines, as well as B vitamins. Workers and drones are fed royal jelly during the first few days of larval development, while future queen larvae consume royal jelly throughout their development.
Since chosen honey bee queens eat only royal jelly, they grow quickly
and become twice the size of an ordinary honey bee. Due to the rich
nutritional value of royal jelly, queens can survive five years and lay
up to 2,000 eggs each day.
Honey bees collect pollen and nectar from a variety of flowering plants, including milkweed, dandelions, clover, goldenrod and a variety of fruit trees. Only workers forage for food, consuming as much nectar from each flower as they can. After foraging, worker honey bees return to the hive and pass the collected nectar to another worker. This worker holds the nectar on her tongue until the liquid evaporates, creating honey. The honey is then stored in a cell within the hive.
My Honey and almond bar is only mockup, but I will think about eating honey twice now.
Why don’t vegans eat honey?
Bees do not make honey for us,
they make it for their hive. To take it from them when they have no
possible way to consent to producing honey for us is morally and
ethically wrong, and does not align itself with the vegan lifestyle.
Commercial beehives built to allow humans to take honey from bees are not natural; they are engineered. The queen bee is manipulated to remain in the hive, and her worker bees will not desert her. When humans want to steal their honey, honey bees are forcibly subdued and intentionally made confused, before the honey they made for themselves is taken from them and sold for profit.
With this post I am continuing with my healthy theme. I have used the same design elements as with the previous products.
The color theme I was trying to keep in the same color as the actual beetroot which in this case is pink.
The software used is Adobe Photoshop.
An introduction to beetroot
Like many modern vegetables, beetroot
was first cultivated by the Romans. By the 19th century it held great
commercial value when it was discovered that beets could be converted
into sugar. Today, the leading commercial producers include the USA,
Russia, France, Poland and Germany. Many classic beetroot recipes are
associated with central and Eastern Europe including the famous beetroot
soup known as borscht. Beetroot’s earthy charm has resulted in its
ubiquitous influence on fashionable menus and recipes. Its delicious but
distinctive flavour and nutritional status have escalated it to the
root you can’t beat!
Belonging to the same family as chard and spinach, both the leaves and root can be eaten – the leaves have a bitter taste whereas the round root is sweet. Typically a rich purple color, beetroot can also be white or golden. Due to its high sugar content, beetroot is delicious eaten raw but is more typically cooked or pickled.
Beetroot is of exceptional nutritional value; especially the greens, which are rich in calcium, iron and vitamins A and C. Beetroots are an excellent source of folic acid and a very good source of fiber, manganese and potassium. The greens should not be overlooked; they can be cooked up and enjoyed in the same way as spinach.
Beetroot is rich in fiber, exerting favorable effects on bowel function, which may assist in preventing constipation and help to lower cholesterol levels too.
Beetroot fiber has been shown to increase the number of white blood cells, which are responsible for detecting and eliminating abnormal cells. Red beetroots have been ranked as one of the 10 most potent antioxidant vegetables and are also one of the richest sources of glutamine, an amino acid, essential to the health and maintenance of the intestinal tract.
Other studies have looked at the effect of beetroot juice on blood pressure.
A reduction in blood pressure is beneficial for the avoidance of heart
disease and stroke. Studies state that nitrate rich foods like beetroot
may help in heart attack survival.