For this new post I have designed a Mead Drink Advert Poster. I was aiming at something for a magazine and etc.
The Ancient Greeks drank mead. Vikings were known to have indulged. In old Celtic and Germanic cultures, it was a hero’s drink, something sweet to gulp down gallantly after slaying foes. And there was Friar Tuck, famously.
But for 600 years or so it was cast aside in favour of beer, wine, and all other alcoholic beverages besides. In the last century, it had slipped away almost entirely, constrained to quiet monasteries and odd pocketed communities on rugged isles.
But mead is very much back on the bar. In the last few years it has gone mainstream and sales are up. English Heritage says it sells a bottle every ten minutes. Not bad for a simple ancient alcoholic drink of fermented honey and water.
Today, some suggest cult TV shows such as Game of Thrones spurred the resurgence. Out of flagons the heady beverage is swilled. In Ridley Scott’s 2010 Robin Hood adaptation, Friar Tuck flogs his home brew to the merry men.
I don’t aim that high as Game of Thrones, but wanted to create something quite modern and contemporary.
The style of the advert is slightly different than the one I have create earlier. This time around I was aiming at something bit more somber.
The wooden figure at the background is quite traditional in some countries. The village folk did try to make their bee house more interesting by a wood cuts such as this one. I liked it very much and thought using it would make the can look more interesting.
In addition I am adding t-shirts featuring the image as used on the can.
For this post I have decided to design a can for sparkling fruit drink. What I had in mind was something with a flair of joke.
My idea and big mission to remove the boredom and stigma that surrounds soft drinks.
I am continuing with the look of the vintages snack I have designed earlier on and which you can see if you click HERE .
I wanted to use images of the fruit the drink has got a flavour off.
I had to bee testing the ideas as every element of the can plays a significant role in overall look of the packaging.
ere you can see my first attempt to do so. Prior to this work I have done some research into sparkling fruit drinks. I had in mind to use font which would complement the idea of tasty drink, but the used font here and the colour too is not working at all.
The drink name is too big and the red colour is disappearing in the background.
I now new I have to be using different font than I have used the vignette should be small too.
In this example I have used different type of vignette, but I don’t think it work well either.
Customer now know that he/she is getting sparkling drink and knows more about the weight.
I like the colour and the use of the gradient here, but the vignette is not really working here very well.
With this new example I have tried to play more with shape of the label as I wasn’t satisfied with look, because it seemed empty.
In my opinion also not harmonised together very well.
In case of the example on the left I added shape at the top of the can to help me highlight the Brand name as that is important and also the flavour of the drink, plus small information for the consumer that the drink is organic. In the previous exaples the big apple at the background was turned the wrong way around so in this case I have ammended the mistake and turning it the right way around. My consumer knows now and can distinguish the brand name with clean shape at the top.
In the last few cases I have played more with background image and overall look of the illustration.
I feel the image itself is interesting and important too as the shopper can see clearly that they are buying something with apple flavour.
I have decide to change few elements which is adding shadow to the apples and adding more of those I wanted to simplify it for the consumer. Also the flavour label is now white as I don’t like the black, it seems too hard to me.
The reason for playing with the background image is that I had to delete some parts to help the logo to stand out more.
The last example of my collection is a Strawberry flavour drink.
Which in my opinion is the best. I feel this is better executed.
I was trying to follow similiar pattern, but some of the procedures are different.
In the first case I wasn’t using gradient to add more colour.
In the ase on the right I have used gradient and the strawberries are partly hidden by it.
I prefer the first case, because it would be stand out on the supemarket shelf better.
Today I have decided to add something new to my range of banners.
I have chosen a Breakfast Banner. I know breakfast is a crucial to any human day, but sometimes forget. Here I am introducing something inviting for your breakfast.
I have done some online search and here are to crucial reasons why to eat breakfast.
Why is breakfast so important? If it is, why do so many people, adults and children alike, leave the house in the morning without having breakfast at all? Maybe you feel rushed to put together a meal, think that skipping breakfast with help you to lose weight, or believe it won’t matter if you eat more later to make up for the missed meal. The truth is, skipping breakfast can result in some truly negative consequences for your health.
I am happy with these designs. I wanted to produce something cheerful and playful.
I am obliged to give credits for the creations I have used.
One more box this time not as healthy as the previous three.
I wanted to keep a style consistency in all these boxes. Everything was created in Adobe Photoshop.
I was wondering why is chocolate so addictive. I have also observed I am more prone eating while I am quite low. Here are some reasons I have come across.
What Makes Chocolate so Addictive?
There are a few theories about why chocolate is so addictive, ranging from the fairly obvious (like the idea that the sugars and fats in it keep you coming back for that sweet taste) to the unexpected. A particularly interesting theory proposed by a group of scientists who fed chocolate to rats suggests that the drug enkephalin may be key in creating so-called chocoholics. Enkephalin is a natural brain chemical, but the researchers found that levels surged unnaturally high after the rats consumed chocolate m&ms. This is significant because enkephalin triggers opioid receptors, the very same ones activated by drugs such as morphine and heroin. Basically, eating chocolate heightens your levels of enkephalin, and heightened levels of enkephalin lead you to want to eat more chocolate. In the study conducted the rats gorged themselves on about 5% of their body weight in chocolate, which is equivalent to an average human eating about three and a half kilos of m&ms! Thankfully, it seems like humans are less susceptible to enkephalin than rats, but the vicious circle of addiction is still clearly evident in many people in regards chocolate.
Does It Actually Help With Depression?
There have been many studies linking chocolate to increased levels of serotonin (a feel good chemical), and research has shown that people with depression eat almost twice the amount of chocolate as those without a diagnosis. However, this doesn’t necessarily mean that chocolate functions as an antidepressant. There is no conclusive evidence that it has a positive long term effect on mental health, and it’s important to remember that though it tastes good, chocolate isn’t good for the body. Eating it to excess in order to feel better will lead to nasty consequences like obesity and heart disease, which would stack the odds against someone already trying to manage their depression. Chocolate is a nice occasional treat and as such can make you feel good, but eating it as a replacement for actual medicines is dangerous and unwise.
So to summarise, chocolate is good, but only sometimes and not too much.
Today I was thinking what can I add to my small packaging collection. I came to an idea to create a fish box.
The style is same, vintage look with hand drawn elements. I tried to keep the colors bright and attractive. I think blue calls for water. The whole project was done in Adobe Photoshop.
Why is eating fish healthy?
Fish is a high-protein, low-fat food that provides a range of health
benefits. White-fleshed fish, in particular, is lower in fat than any
other source of animal protein, and oily fish are high in omega-3 fatty
acids, or the “good” fats. Since the human body can’t make significant
amounts of these essential nutrients, fish are an important part of the
diet. Also, fish are low in the “bad” fats commonly found in red meat,
called omega-6 fatty acids.
For this post I stayed with healthy theme again. I have done FreshFruit box. It is in the same style as the previus, vintage look. I am planning to do the whole branding project based on these boxes.
First some history
The first organic box scheme was created by Guy Watson in 1987, who delivered fresh produce locally from Riverford farm. These schemes are usually operated by the grower or a small cooperative. There are approximately 600 such schemes operating in the UK and by early 2007, according to the Soil Association, retail sales via such schemes were in excess of £100 million per annul.
Many schemes are run on a local or regional basis, delivering food direct from the producer to the consumer. Other schemes offer a nationwide delivery, with produce supplied by a network of growers, co-operatives and wholesalers negating the local affiliation of these schemes. Some British have also some supermarkets begun offering vegetable boxes